The essence of sales is finding out what someone needs and providing it.

In part 2 of this 2-part series, an expert woman negotiator shares her advice on working past deal-making roadblocks.

How important is branding to the success of your business? It's what brings your business to life.

In part 1 of a 2-part series, an expert woman negotiator shares her insights on how women negotiate differently than men.

Have a negative image of the sales process? It's time to change your attitude.

Think a trade show could benefit your business? Figure out what you want to accomplish, then start your research.

Learn the tricks to e-mail marketing that'll take you from e-mail to e-sale.

Train yourself to be media-savvy by taking these tips to heart.

Our Guerrilla Marketing coach explains the quickest way to create an effective marketing plan, plus 7 ways to ensure its success.

Building publicity for you and your business can be done one day at a time.

Don't let the sales process intimidate you. This thorough how-to will teach you how to focus on benefits, develop a USP, and deliver a killer sales presentation.

This primer on customer service will leave your clients happy and your business booming.

Learn what this critical business term means and what you can do to establish one for your company.

Improve the sales effectiveness of your site with one of these guaranteed ways to turn visitors into buyers.

Ready to ramp up your sales--fast? Our 30-day action plan takes your business to new heights.